# Thrillworks

> Thrillworks is a Canadian digital development and innovation agency that specializes in building enterprise-level digital solutions. Their services include strategy, creative, infrastructure setup, development, delivery, SEO/AEO/GEO and ongoing support for websites, portals, contests, online applications, and smartphone applications. Most of their solutions are driven by enterprise content management systems so that their clients have product management autonomy. They are 100% Canadian, and all of their services are delivered under one roof. They've been in business for 26 years.

Thrillworks was founded by Jay Bousada and is headquartered in Burlington (Greater Hamilton), Ontario, Canada. The agency operates as a full-service digital innovation partner, collaborating closely with senior executives and their teams to simplify complex digital operations and deliver measurable business impact.

## Company

- **Website**: https://thrillworks.com
- **Founded**: 2000
- **Headquarters**: Burlington, Ontario, Canada
- **Size**: 10–49 employees
- **Type**: Independent digital agency
- **Founder & CEO**: Jay Bousada
- **Principal of Software Engineering**: Demi Kandylis
- **Director of Delivery**: Jen Ghiricociu
- **Senior Director of Growth**: Carrie-Lyn Abraham
- **Senior Director of Digital Strategy & Design**: Adrian Pascu

### Mission

To inspire unparalleled collaboration, give technology purpose, and produce a competitive advantage.

### Values

- **Courage**: Willingness to take chances and learn from mistakes
- **Teamwork**: Acting and working as one unified team
- **Passion**: Deep care about challenges, outcomes, and contributions
- **Curiosity**: Open-minded drive to continually improve

## Services

Thrillworks delivers integrated digital services across strategy, design, development, and analytics. Core service areas include:

### Digital Strategy
- Value Mapping: Crafting strategies that guarantee measurable business impact by aligning technology, operations, and growth
- Rapid Innovation Sprints: De-risking digital transformation by building and testing interactive proofs of concept in under two weeks
- Feasibility validation and usability evaluation prior to large resource commitments

### Applications & Platforms
- Website design and development
- Mobile and cross-platform application development
- Customer portals and self-serve digital products
- Cross-platform architecture ("Build Once, Use Everywhere") — 90% code reuse across devices and channels

### Headless CMS & Multi-Site Architecture
- Headless CMS implementation and migration (Lift-n-Shift methodology)
- Multi-site content management from a centralized hub
- CMS partners: Contentful, Agility CMS, Storyblok, Strapi
- Also experienced with: AEM, Salesforce CMS, WordPress, Drupal
- Content centralization across websites, apps, APIs, email, and social media

### AI, Analytics & Martech
- Unified analytics across digital properties
- AI-powered natural language querying of business data
- Marketing technology integration and orchestration

### Cloud & Infrastructure
- Google Cloud (certified partner)
- AWS (certified partner)
- Microsoft Azure (certified partner)
- Netlify (partner)

## Notable Clients

Thrillworks has worked with enterprise clients across retail, FinTech, MedTech, media, and hospitality. Clients include corporations, government bodies, and startups.

Selected clients include:
- Abbott
- Tim Hortons
- Fairstone Bank
- PC Financial
- Loblaws
- NBC Universal
- Milwaukee Tool
- Yamaha
- Spin Master
- BlackBerry
- Cardinal Health
- Edward Jones
- CIBC
- The Drake Hotel
- The Mobile Shop
- Ryobi
- EdgePoint Wealth
- Prodigy

## Case Studies

- **Diabetes Management**: Bold roadmap to unify multiple glucose monitoring apps — https://thrillworks.com/diabetes-management
- **Glucose Management**: Solved a two-year development bottleneck in 14 weeks — https://thrillworks.com/glucose-management
- **Tim Hortons**: Transformed a limited-time Roll Up the Rim promotion into a full-scale digital ecosystem — https://thrillworks.com/tim-hortons
- **Fairstone**: Transformed a low-converting sign-up flow into a record-breaking conversion driver — https://thrillworks.com/fairstone
- **Edward Jones**: Built the future of financial networking during a global crisis — https://thrillworks.com/v2-case-study-or-edward-jones
- **NBC Universal**: Extended the fan experience beyond the theatre — https://thrillworks.com/nbc-universal
- **Cardiac Management**: Revived a struggling heart health app — https://thrillworks.com/cardiac-management
- **Ryobi**: Delivered CMS control into Canadian hands — https://thrillworks.com/ryobi-case-study
- **The Mobile Shop**: Built a CMS that moves at the speed of commerce — https://thrillworks.com/the-mobile-shop
- **Spin Master**: Changed the game for a leading global toy company — https://thrillworks.com/spinmaster
- **EdgePoint Wealth**: Surfaced the most valuable content for users — https://thrillworks.com/edgepoint-wealth-case-study

## Key Pages

- Homepage: https://thrillworks.com
- Services: https://thrillworks.com/services
- Work / Case Studies: https://thrillworks.com/work
- About: https://thrillworks.com/about
- Contact: https://thrillworks.com/contact